Sweet Paris Crêperie & Café, the ultra-popular restaurant brand specializing in sweet and savory crêpes, hot drinks, and more, is expanding into Jacksonville.
The company recently announced a new signed agreement that will bring 15 locations to multiple new markets across the South, according to a press release. Through a multi-unit deal and strategic partnership with Virentes Partners Group, Sweet Paris plans to open a minimum of one store in 2024 and all 15 locations within the next eight years across the greater Orlando area, Jacksonville, and the Tampa Bay Area in Florida, as well as in North Carolina and Tennessee. This brings Sweet Paris’ total store count to 54 locations.
“The Chavez family and its extremely talented management team have built an incredible brand that has endured and grown for more than a decade in varying economies and states,” Jim D’Aquila, the Managing Member of Virentes Partners Group, said in a press release. “We are excited to introduce Sweet Paris into new territories. The festive atmosphere within a Sweet Paris location, the proficiency of the operations, and the extraordinarily wonderful culinary offerings and hospitality set Sweet Paris apart from other concepts in the restaurant industry. With table-side food delivery, its chandeliers overhead, Venetian plaster walls, marble tables, plated food, and silverware, it is almost a misnomer to label it as QSR.”
The franchise agreement isn’t only for Florida. Virentes Partners Group will also open locations of Sweet Paris Crêperie & Café in Raleigh, the Piedmont Triangle in North Carolina, and the greater Nashville area, including Franklin in Tennessee. Virentes Partners Group chose Sweet Paris because of its unique and elevated product offering, admiring the fact that it is more than a restaurant but an experience for all guests. Sweet Paris Crêperie & Café boasts 15 stores in operation located in Austin, College Station, Houston, and San Antonio, Texas, Doral and Coral Gables, Florida, and Woodbury, Minnesota, with two international locations in Mexico.
“The territories that will be developed by the Virentes Partners Group are truly premium markets and the fastest growing cities in the South Eastern United States,” Allison Chavez, co-founder of Sweet Paris, said in a press release. “We are excited to welcome these three families with ample business experience to Sweet Paris and watch them thrive in these three untapped states.”